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Did you know that 91% of consumers between the ages of 19-34 trust online reviews? However, stats also show that consumers require a business to have at least 40 reviews before they will believe its rating. If you’re a small business looking to increase sales, boosting your reviews is essential. Not only will it make […]
Using data is a great way to drive sales and create loyal customers. It helps you figure out what clients like and gives them a reason to keep coming back to you.
In 2017, retail e-commerce sales had their moment on the global stage: They exceeded $2 trillion, a nearly 25% increase from the year before, according to findings by eMarketer. Mobile, too, played a key role, as m-commerce accounted for almost 60% of all digital sales.
The customer is king: Brands know that, and so do their marketers. Today, more than ever, companies are looking to target increasingly specialized market segments and cater to the specific wants and needs of their customers. Technology has made it possible for people to not only browse and shop online, but to do so on […]
In our latest whitepaper, we tackle the biggest challenges e-commerce businesses are facing: understanding your data in general and, more precisely, your customer acquisition costs (CAC). You can sign up and download the PDF right here – it’s full of inspiration, useful tips and actionable insights for you to step up your marketing game.
Adverity is proud to announce that we are the first ever Austrian based APN Partner to achieve Amazon Web Services (AWS) Digital Customer Experience Competency status.
When someone uses a free service such as Gmail, Facebook, Twitter or LinkedIn, they are not a customer of the service provider. For free services such as these, the customers of the service provider are the advertisers. The product offered by the service provider to advertisers is a combination of the service itself and the […]
Analyzing customer data in an attempt to understand and prevent user churn is one of the top-level priorities of telecommunication companies. In such a tough market, having the right tool to execute this analysis and get ideas on how to reduce churn could be a huge asset.
Customer engagement is a key element for success in any business. Your email campaign should promote your brand and engage your customers. As a business owner, you may not have much time to worry about email marketing. But if your customers aren’t opening your emails, you’re missing out on one of the most powerful marketing tools […]
Customer user experience is one thing that can make your business grow in popularity and outperform its competition. This is why a lot of businesses and corporate organizations are investing more and more resources into making sure that the experience their customers have while doing business with them is positive. There is no doubt that […]